German Precision Optics (GPO), founded in Germany by senior executives and specialists from the optics industry with a passion for providing outdoor enthusiasts the best possible precision optics at a fair price. With over 60 country presence, GPO has already made a name for itself in Europe and the US, and is now excited to offer the premium class products to nature lovers and birdwatchers in Australia and New Zealand.

Every GPO product begins with precise specifications, research and development at the headquarters in Germany, including optical design and mechanical construction. GPO also specify and program software and menu navigation, such as Rangeguide and Rangetracker in Germany. All GPO products run under the label ‘Designed & Engineered in Germany’ and come with a 10-year warranty.

GPO attaches great importance to premium quality, ergonomic designs and selected materials, such as engraved and coloured decorative rings, rubber-armoured eyecups made of aluminium, and magnesium bridges with soft-touch coatings. With our stunning, top-notch products, we invite you to explore GPO and experience your passion for nature anew.

Enjoy your passion with GPO!

VISION

GPO is dedicated to delivering high-quality outdoor optics that provide an unmatched nature experience for our customers. Our goal is to become the top choice worldwide for outdoor enthusiasts seeking top-of-the-line optics at a reasonable price-performance ratio. With a focus on enabling our customers to fully embrace their passion, GPO is committed to being your partner in every outdoor adventure!

MISSION

We prioritise the highest levels of quality in all our products. This is achieved through strategic partnerships with leading experts across all areas of design, development, and production. At our design, development, and quality centre in Germany, we are responsive and flexible to product trends and constantly strive to set new standards. Our efficient structures and processes ensure that we meet or exceed industry standards without passing on unnecessary costs to our customers, to offer our customers unparalleled performance and value.